Iingxowa zoKhuthazo lweVenkile yeVenkile etshiphu
Kwihlabathi lezentengiso, ukufumana izinto zokuthengisa ezinexabiso eliphantsi kunye nempembelelo kunokuba ngumngeni. Nangona kunjalo, iibhegi zemifuno ezinexabiso eliphantsi zibonelela ngesisombululo esisebenzayo kunye nohlahlo lwabiwo-mali kumashishini ajonge ukwenza umbono ongapheliyo kubaphulaphuli abajolise kubo. Ezi bhegi azisebenzi nje njengesixhobo esisebenzayo sokuthwala iziqhamo kunye nemifuno kodwa zikwasebenza njengentengiso ephathwayo yohlobo lwakho. Makhe siphonononge ukuba kutheni iibhegi zemesh zemifuno zingabizi kakhulu zilukhetho olugqwesileyo kumashishini kunye nendlela ezinokunceda ngayo ukonyusa ukubonakala kwebrendi kunye nokuzibandakanya kwabathengi.
Intengiso enexabiso elisebenzayo:
Iingxowa zentengiso zemesh zemifuno ziyindlela yokuthengisa engabizi kakhulu, ngakumbi kumashishini asebenza kuhlahlo lwabiwo-mali olulinganiselwe. Xa kuthelekiswa neendlela zentengiso zemveli ezinje ngeebhilibhodi okanye iintengiso zikamabonakude, iingxowa ezinemesh zibonelela ngokutyhileka kwexesha elide ngeqhezu leendleko. Ngeenketho zokuthenga ngobuninzi kunye namaxabiso afikelelekayo, unokusasaza ezi ngxowa ngokubanzi ngaphandle kokuphula ibhanki. Oku kuvumela amashishini amancinci kunye nabaqalayo ukuba bandise iinzame zabo zokuthengisa ngeendlela zabo zemali.
Iyasebenza kwaye iyasebenza:
Iingxowa zokukhuthaza umnatha wemifuno ayiyonto nje enye ephiwayo enegama; zisebenza injongo esebenzayo kwabo bazifumanayo. Ezi ngxowa ziyilelwe ukuba zithwale kwaye zigcine imveliso entsha, zibonelela ngesisombululo esisebenzayo nesisebenzisekayo sokuthenga igrosari okanye ukutyelela iimarike zamafama. Ngokubonelela abathengi ngento eluncedo ehambelana neemfuno zabo, udala unxibelelwano oluhle kunye nebhrendi yakho. Oku kwandisa ukwaneliseka kwabathengi kwaye kwandisa amathuba okusetyenziswa ngokuphindaphindiweyo, ukwandisa ngakumbi ukubonakaliswa kwebhrendi yakho.
Intengiso yeBrand yeselula:
Xa abathengi besebenzisa iibhegi zakho zokuthengisa zemifuno, ziba ziintengiso ezihambayo zebhrendi yakho. Ezi bhegi zihlala zinelogo yenkampani yakho, isilogeni, okanye iinkcukacha zoqhagamshelwano, ziqinisekisa ukuba ibhrendi yakho ibonakaliswe kakuhle naphi na apho iibhegi zihamba khona. Abamkeli baphatha iibhegi bezisa kwiindawo ezahlukeneyo, ezinje ngevenkile ezinkulu, iipaki, okanye xa beseholideyini, beveza uphawu lwakho kubaphulaphuli abaninzi. Le ntengiso yeselula inceda ekonyuseni ukubonakala kwebhrendi kwaye ivelise umdla, enokuthi itsalele abathengi abatsha kwishishini lakho.
Umfanekiso olungele indalo:
Kuluntu lwanamhlanje olukhathalele indalo esingqongileyo, amashishini akhuthaza izenzo ezilungele indalo kunye neemveliso zikholisa ukunxulumana nabathengi. Iibhegi zemesh zemifuno ezingabizi kakhulu ezenziwe ngezinto ezizinzileyo, ezinjengomqhaphu wendalo okanye ipolyester esetyenzisiweyo, zilungelelaniswe nenkxalabo ekhulayo yokunciphisa ukusetyenziswa kwenkunkuma yeplastiki enye. Ngokunxulumanisa ibhrendi yakho nomfanekiso we-eco-friendly, ubonisa ukuzibophelela kwakho kuzinzo, nto leyo enokutsala abathengi abakhathalela indalo kwaye iphucule isidima sohlobo lwakho.
Ukhetho Lwenu:
Iibhegi zemesh zemifuno ezishibhile zibonelela ngeendlela zokwenziwa ngokwezifiso ezikuvumela ukuba ubonise uphawu olulodwa lophawu lwakho. Unokukhetha umbala webhegi, yongeza uphawu lwakho, umgca wethegi, okanye umsebenzi wobugcisa, kwaye uquke iziphatho zakho zemidiya yoluntu okanye idilesi yewebhusayithi. Eli nqanaba lokwenza ngokwezifiso liqinisekisa ukuba iibhegi zakho ziyaphuma kwaye zinxibelelana ngokufanelekileyo nomyalezo webrand yakho. Unakho ukuguquguquka kokuyila iingxowa ukulungelelanisa ne-aesthetics ye-brand yakho kwaye udale isazisi esibonakalayo esidibeneyo kuyo yonke imizamo yakho yokuthengisa.
Ukwandiswa kweBrand Exposure:
Iingxowa zentengiso zemesh zemifuno zinobomi obude, zibonelela ngobhengezo lwebrendi olwandisiweyo xa kuthelekiswa nezinye izinto zokwazisa. Ezi ngxowa zenzelwe ukuba zomelele kwaye zisebenziseke kwakhona, zivumela abamkeli ukuba bazisebenzise ngokuphindaphindiweyo. Ngalo lonke ixesha umthengi efikelela kwibhegi yakhe yemesh, ibhrendi yakho ifumana ukuvezwa, iqinisa ukukhunjulwa kwebrendi kunye nokuqhelana. Ukongeza, njengoko abamkeli bephinda besebenzisa iibhegi, banokudibana nabathengi abatsha abanomdla malunga nohlobo lwakho kwaye babuze ngakumbi.
Ukuqukumbela, iibhegi zemifuno ezinexabiso eliphantsi zibonelela ngesixhobo esingabizi kakhulu nesisebenzayo sokuthengisa kumashishini abo bonke ubukhulu. Ukufikeleleka kwabo, ukusebenza, intengiso yeselula enokubakho, i-eco-friendly image, iinketho zokwenza ngokwezifiso, kunye nokuvezwa kwebrendi okwandisiweyo kubenza babe lolona khetho lubalaseleyo lokomeleza ukubonakala kwebhrendi kunye nokuzibandakanya kwabathengi. Yamkela amandla eebhegi zemesh zentengiso kwaye uthathe ithuba lokwenza umbono ongapheliyo kubaphulaphuli ojolise kubo ngelixa uhlala ngaphakathi kwebhajethi yakho yokuthengisa.
